An innovative way to work with influencers in Metaverse
Footballer Jack Grealish joins us in Gucci Town and this is how he is working with Gucci.
The concept is simple but really great: Grealish’s avatar is waiting for you at the Mini Game Heights portal. Once you meet him, he will guide you through an immersive and exciting football-inspired experience.
Along the way, you will learn about the latest additions to the Gucci Good Game collection.
This great idea will be realised in Gucci Town on Roblox.
This kind of collaboration could be the new way to work with influencers in the metaverse.