Gucci and Yugalabs define multi-year collaboration
Less than 48 hours after the second trip to the Otherside, Yugalabs Metverse under development, Gucci and Yugalabs announced a very close multi-year partnership.
The idea of this collaboration is to jointly explore the possibilities of fashion in the metaverse.
“We are excited to unveil this multi-faceted partnership with Yuga Labs, a leader and creative pioneer in web3,” said Robert Triefus, Gucci’s Senior Executive Vice President, Corporate and Brand Strategy and Managing Director of Gucci Vault & Metaverse Ventures, in a statement. “This will give us an active role in the continuing narrative of Otherside and 10KTF that will unfold in multiple forms.”
This could be an interesting sign for the future of the Otherside Metaverse.
With Gucci on board, Yufalabs has a very strong and competent partner to make their new Metaverse the top place for digital fashion.
It seems that Otherside will be much more than “just” a game.